The Future of Retail Stores in India: Dead or Alive?

With the increasing penetration of e-commerce in India, a speech at the national level has been prevalent in recent years, which is: what is the future of retail stores in India?
Over the past two years, India has seen a boom in Internet technology driven and also had new ways to do business with the help of these technologies. At that time, we also realized many new market conditions online, e-commerce-as portals, online shopping, etc. With number of online markets, online stores and the growth of e-commerce trade growing, this discussion is naturally bound to occur because these platforms are perceived to pose serious threats for retailers bricks and mortar.
But is that really the case? They are the physical retailers to death in India? Is it really that much of a serious matter for concern?
Based on the knowledge revealed by organizations such as KPMG and more frequent after reviewing business trends and behaviors of buyers in India, we say No
The future of retail stores is still safe here, but only for the timely adoption and dimming technology, which gives a great experience in the store buyers.
Digging further, this is the fact that, worldwide, the slope of the buyer to purchase online and mobile is largely due to these platforms offer great convenience, speed and ease use, while obsolete brick mortar and does not give the same. This applies to India. In addition, the Indian industry has also seen major disruptions of electronic commerce because all technological interventions and heavy discounts on purchases over the Internet or mobile. These brick and mortar factors severely affected and a threat to offline businesses.
However, to solve the problem of inappropriate huge discounts online retailer Association of India (RAI) has approached the government of India many times, and as a result of the policy to regulate trade in the e-commerce is now led. However, this is not the only tool to support offline retailers established in such a lessening of competition in the throat, they really need to be at war footing to meet these challenges, and that is only possible in taking the technology.
Now we must also analyze other factors such advantage or disadvantage for retail online and offline. If the online platform has an advantage in the form of "ease of purchase" brick and mortar has an even more special more- face having to face interaction with customers and partners, which is rare for other channels. But even being in this advantageous position, a brick and mortar has to suffer due to a lack in terms of convenience for the consumer. Last Old detail involves growing only an attractive, well-run store fixtures and accessories. In the new retail era, it is very essential for a retailer to take care of the convenience of customers and provide the best shopping experience. Moreover, it is not only the physical stores are facing problems, but online players also suffer from several implications. In this country of 1.25 million people, only 330 million people have Internet access, most of the population are still deprived of basic services, and people are more connected to local physical stores for your household needs. So, looking at all these aspects, although the number of online stores is growing, but after a certain point, the online platform has limitations, but no physical stores.
India is one of the largest markets in the world; here the consumption of goods and services is growing, per capita income is gradually increasing, and urbanization occurs rapidly, therefore, has a great opportunity for a retail success. Therefore, in order to make the sale more comfortable detail, numerous studies have been conducted in recent years, the data show that Indian consumers are increasingly aware of the ease and comfort while shopping. Therefore, it is a great time for retailers to adopt the state of the art technology. They can also enable integration between retail online and offline using technology to provide a seamless experience for customers and stores. If a customer really feel ease to click on a brick and mortar, this experience gives a kind of satisfaction and finally also gets converted.
In addition, the importance of physical stores is so widespread that many successful online retailers have realized its importance and are increasingly online, thus playing a consumer base that was still untapped by them. In India, there are many of these players who earn on all channels, which are constantly updating their operation and expansion of your work day, for example Lenskart, Zivame, Pepperfry, Raymond, etc are the big new names detail of age. Therefore, the concept of retail Omni-channel, which is successful in many countries, it is also possible in India.
In short, the future of retail is not condemned in India, but it is even brighter, with constant innovation and up gradation.
To meet the challanges of the new age retail in a store, each person is working, if the designers, manufacturers, and even civil engineers fitout. My retail company has rich experience of over a decade and has a state of the art installation, which can give a new full end of the age to end solution. Therefore, if you are looking for a partner to arrange the competitive business accessories or other media, please let us know "any brand requires a shop" retail offers.

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Cyberpunk Subculture - Art Imitating the Near Future

My interpretation of the world of cyberpunk reflects the result of deprivation of economic and political rights of whole populations and sustained, if not physically, certainly psychologically by draconian security laws, open to interpretation by the collective efforts of government and mega- companies.

These new futuristic dark black mandate neo authoritarian forces "will be to control and contain not serve and protect. Their tactics include the outsourcing of private armies to complete the implementation of the government and municipal law inhabited by former veterans of the law and fight.

And although most people will not develop, as shown in the cyberpunk art, psychologically they will assume despair, nihilism and fatalism same characters of cyberpunk - marginalized masses controlled by big business and more government - creating a 21st-century mansion.

Imagine black futuristic science fiction classic Blade Runner (1982) on steroids which itself dates ironically to be held in 2019. In turn, this creates a dark landscape where every man for himself and communities become virtually autonomous mini -United autonomous within the state government headed by gentlemen of urban warfare and tips that are mercilessly with the support of private armies to protect their thuggish and acquire resources.

All elements of the creation of this cyberpunk world join up by red flags, such as negative interest rates, the inability of central banks to stir the dying request, hoarding cash and underinvestment by business global worldwide that already have a strong political influence .. you have the latest cutting-edge mega-structure design with rents and mortgages that only the rich can afford housing that will serve tomorrow 21st century no one will be able to pay incredible. In addition, the recent creation of a multitude of hyper-dense megacities worldwide means that populations of most of the more can be more easily controlled in a smaller area countries, rather than disperse.


This interpretation is not new or unique. A number of red carpet and independent films have been produced over the decades with the same subject, fantastic movies on a Saturday night with microwave popcorn and cold beer in hand.

Cyberpunkism is considered nothing more than an urban subculture Bohemia participate in certain games futuristic role, when in reality, and perhaps unknowingly, in urban areas. In other words, this could be something more than a game. The difference is that we could be closer to a severe economic downturn that could result in life imitating art.

Ironically because of technological progress moving at high speed, the devices toted characters in fantasy stories of the past have already been invented are used, if not by the military, probably by civilians in the next two years.

So gadgets are not as compelling as it once was, instead the focus is now more on the characters that with these tools, are the fight against the full cooperation of mega-corporations and governments; the fight against the perverse need extreme exhaustion compliance and gradually the last traces of individuality by psychological lobotomy by invasive insidious subliminal means readily available 24/7 cable television entertainment. Essentially this cabal repressed, neutralized then exterminates the will. To paraphrase one of the characters of the cult film My Dinner with Andre (1981), "Someone who is bored is asleep. And someone who is the sleepy can not say no. "

For some, with its aesthetically disturbing landscapes, it has an exotic dark even romantic, attractive nightmare fantasy that one can escape by closing the session and "wake up" at any time. However, with the real possibility of plunging into an economic abyss, this dark fantasy can become one of the worst nightmares. In a painfully ironic way, technology seems attractive, but can not save us, it is simply a tool of his time whose purpose is to survive, like any other technology of disintegration of the unit in the past, as the combustion engine, airplane, telephone, etc.

The depression of the 1930s had its own "face" of hopelessness and helplessness, despite the latest innovations in travel like phones, cars and airplanes. These faces are currently represented by a dystopian future world similar economic depression - a deep malaise. Devoted urban areas in the 1970s with its rampant violent crime serve Boomers who survive well because these are the special forces of his training camp in adulthood.

On the other hand, Millennials may be in shock for a radical change, because despite its economic difficulties paying for college, loans Colleges and underemployed who have never experienced a period of actual street violence.

All these speculations soon the twilight zone is a warning not to look at the art cyberpunk too close because it can not find a familiar face in the performance - yours.

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Indo-Brazilian Associates LLC is a global advisory service based in New York and reflection with connections to the international investment specialist of the highest level, assessments of political and security risks. International activities are increasingly complex offering a mobile professional class in every corner of the world. We supply to negotiate successfully in different cultures in their efforts global trading tools. Tell us about your challenges. We will give the "short list".


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